Business

After Toyota Brezza Toyota's Ertiga based MPV, EVs and more! Mega Toyota, Suzuki collaboration

One of the biggest collaborations among automakers in recent years' is one that was born in India between two of the largest Automobile manufacturers in the World, Maruti Suzuki and Toyota. Both of these Japanese manufacturers that were once considered each other arch rivals have now come together to share their strengths not just in India but in many more markets around the world. Recently, the two companies had announced their strategic tie-up that would have seen both companies share platforms, engines, hybrid and electric technology. Through the first phase, the two companies announced that their primary focus would be the Indian Market, with Maruti Suzuki sharing their Vitara Brezza Platform with Toyota in exchange for the Suzuki inherit the Corolla. Additionally, both companies had vouched to share the research and development of hybrid and electric cars bespoke for the Indian market. Now, to further consecrate their ties both companies have announced consideration towards more collaboration that will now not only focus on India but the rest of the world markets.

With respect to the Indian market, one of the primary mandates will be to focus on the widespread implementation of electric and hybrid technologies in Indian vehicles. This will be done through the local procurement of HEV systems, engines, and batteries. For Toyota, the renewed focus will bring the OEM supply of two compact vehicles built on Suzuki platforms (Ciaz and Ertiga) to Toyota in India. 

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